Understand why patients are starting, stopping, and changing their treatment plans
Spot opportunities to win the diabetes market
Explore the reasons behind patient decision-making
Proactively capture patient insights and delve deeper seamlessly
Deciphering the "Why" is No Longer Guesswork
Predicting patient behavior is challenging, especially when relying solely on assumptions. TrendTracker delivers data to uncover the reasons behind patients' choices in CGM brands, pump brands, and injection methods, facilitating informed decision-making.
Cut Through the Noise
In contrast to reports overloaded with data that may overwhelm or confuse, TrendTracker presents only the essential patient behavior data, enabling you to confidently make crucial business decisions efficiently.
With TrendTracker, you can...
Identify opportunities to win new users
Understand why patients made their decisions without the need to conduct research
Know the reasons why people like or dislike your product
Why people switch to your competitors products
How demographics correlate to switching behavior
and much more...
Data Representative of the Population
TrendTracker pulls data from Thrivable's largest, most comprehensive, and clinically representative diabetes patient database in the USA so you capture insights you can rely on to make the most important business decisions.
60,000+
diabetes patients and caregivers
50+
data points per patient
>7.0
avg A1c level per patient
Seamlessly conduct market research for deeper patient insights
Leverage TrendTracker for essential market insights, then effortlessly engage with patients to conduct thorough market research, ensuring swift and powerful insights that drive confident business decisions.
GLP-1 and SGLT-2 Patient Patient Journey Report
We surveyed over 1,500 patients to understand the patient journey of those on their GLP-1 RAs and SGLT-2 Inhibitors are impacting patients' weight loss, their sentiment towards the pharmaceutical companies making the treatments, and the correlation between cost and adherence.
Trusted by medtech, pharmaceutical, and agency partners at the forefront of patient-focused healthcare
"Thrivable has provided the American Diabetes Association with high-quality insights that have helped us drive progress in key policy areas impacting the diabetes community."
Lisa Murdock Chief Advocacy Officer
Diabetes Expertise with Unmatched Results
Our customers rely on Thrivable's wealth of experience in diabetes to provide essential patient behavior data that fuels results.
Ready to get ahead of the market with TrendTracker?
